Sunday, January 11, 2015

The Problem With Hair Care

Albert Einstein's formula for relativity was a result of his constant pondering of what makes things move. In my constant wondering why do so many women turn their hair care and hair style over to the hair stylist or salon, I too developed a formula. I took those thoughts and answers and used them to develop a formula to help. It is my belief that licensed hair stylists should do more than just shampoo and style hair. Therefore, I will join the elite number of licensed hair stylists who care and use my formula to help women nation and world wide learn how to care for and do their own hair. It is my mission to teach the masses how to care for and style their hair themselves continues.


"When one is in chains we are all bound."
There are three simple steps to my mission. The first step is to expose the methods that contribute to the madness hair stylist and salon slavery. The second step is to reveal the formula and the third step is to spread the word.

The method to the madness in hair styling starts with the trouble of no hair care. Make no mistake, it is the overt removal of and disdain for hair care that is often times promoted UNKNOWINGLY by licensed cosmetologists or is passed from generation to generation through family members and/ who both more than likely misinformed. For licensed cosmetologists, the scenario of not being properly educated, trained and tested in hair care further perpetuates this madness. Because hair styling is the primary focus and income earner for most licensed cosmetologists and salon owners, hair care and how to use the salon visit to teach rarely gets addressed. 


The power of marketing!
There is an unspoken contract between customers, licensed cosmetologists and hair care product manufacturers that is dropped off on an impromptu's notice in the salon and in certain CEU (continuing education units) classes by unscrupulous, untrained and unlicensed sales reps that add momentum to the madness that is surely spiraling out of control. The unspoken contract often starts with the solicitation to sell hair care products and education to the stylists as she styles the hair while the customer sits in the chair. The unspoken contract is also where segregation, race, hair textures and hair types are clumped together for the soul purpose of duping salon customers (old, new and potential) and consumers of hair styling products alike that what and who they see as well as hear in the advertisements are true. This statement is easily proven as fact when during this day and time there remains an "ethnic" hair care aisle in the varying stores that sell hair styling products. There remains "ethnic" in the marketing and commercialism in hair styling products. In addition, very few licensed cosmetologists, cosmetology students, cosmetology educators and hair care product manufacturers are bold enough to hold accountable the blatant removal and exclusion of textured hair mannequins in the schooling, education, training and stated tested licensing process. Sheer madness I say; sheer madness.

The unspoken contractual method all hurt and enable the consumer and the licensed cosmetologists. Yet the manufacturers of the multi-billion dollar hair styling/beauty industry become richer by the bulks, threads, needles, bottles, jars, tubes, cords and more. So, it is the method to the madness that hurts hair care.


Einstein's Theory
Now, on to the second step of my mission, sharing my formula. The formula to caring for your hair is simple and easy to use. Einstein's formula of relativity is E = mc2. Ladosha's formula to hair care is mhc2 = E. In Einstein’s relativity formula E=mc2, energy is pertinent; energy is the equivalent of what makes the mass and the speed of light (c) times acutally MOVE!  

In the formula for hair care (mhc2 = E) it is the ability to manage your hair care (at least 2 times per day) that actually takes energy (and time)! In addition, proper knowledge and instructions on which products to use for your specific hair texture and hair type is key to my manage hair care (mhc2 =E) formula.

I have always been concerned with women turning their hair care and hair style over to a hair stylist who don't even wake up with them in the morning, or after a work out and the likes to help when hair styling matters most. So waiting to return to the salon is not always the best option for many. Please keep in mind that the "waiting to return to the salon for two weeks" is another method to the madness. Dirty hair is where the money is. They even create hair styles as well as formulate hair care products and marketing campaigns specifically for consumers who do not shampoo their hair frequently. Hence, "ethnic."
Ladosha's formula on hair care.

Now this is where "the problem with hair care gets sticky." My experience has been, that for the most part it appears to be that there is a high number of women with textured (curly, kinky, wavy and Afro) who have a belief system as well as an earnest sentiment where they correlate the price and time spent in a salon on hair style with hair care. That truly concerns. It motivated my developing this formula. Removing, ignoring, not addressing and not making the time to teach the customer what to do with their hair in between salon visits is directly related to unwanted hair damage and hair loss. It promotes their false belief and sentiment. While it is difficult for a large number of women to fathom that they are being deliberately or unknowingly removed from the equation of hair care; it is true. To address this task (TIME/ENERGY) due to their daily activities (careers, family, children, church and other commitments) many women spend very little time. In addition, very little or none of their energy is spent on hair care. Therefore, I must reiterate the importance of YOU making the time and energy to learn your hair yourself. It is vital to longevity of having it on YOUR head. 

Make it your business to turn every salon visit as a "teachable moment" versus immersing yourself into your electronic device, gossiping, complaining, eating and the likes. Instead, utilize every visit to to include YOU into the formula of learning how to care for and do your own hair. Do not fret if you are a novice to doing your own hair. Any professional licensed cosmetologist would be glad to help you. If not, come see us at The Reverence Design Team Hair Salon in Cleveland Heights, Ohio!

Licensed hair stylist should be teaching every customer
how to care for and style their hair in between
salon visits.
2015 represents a new year. For many the new year brings about a new attitude. Check yours and your hair stylist's attitude toward hair care. See if you two are working on the same equation when it comes to your hair. And in that equation, E=mhc2 we know that you are the vital part of that (E)energy. Managing Hair Care (MHC) 2 times per day is what it will honestly take to keep your hair on your head. It will also give you the ability to style and re-style your hair.

In closing, do not allow anyone or anything to remove you from that equation.

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